About US
Hamza RACHAD, a graduate of the École Spéciale d'Architecture in Paris, collaborated with the architecture and design departments of prestigious houses such as Christian Dior or Louis Vuitton, designing their boutiques worldwide. Leveraging this experience, he returned to his homeland in 2015 to establish the Studio.
Today, recognized in the interior architecture sector in Morocco, our Studio brings together a multidisciplinary team of designers, architects, and engineers. Through the merging of our skills and our collective passion for creation, the RACHAD furniture brand emerged, blending Moroccan craftsmanship with modern and functional design.
In our adjacent factory, our artisans work with noble materials such as wood, zellige, and marble, carefully highlighting their natural elegance. Our Marrakech showroom (opening soon), a true window into our world, invites you to explore our unique products and witness our team's expertise.
The STUDIO
The SHOWROOM
The Studio RACHAD
Explore our interior architectural world, where every project we take on stems from thorough exploration, understanding the unique aspirations and desires of our clients. Whether it's a cozy family home or a sleek business space, our aim is to create environments that go beyond expectations and leave a lasting impact.
At the core of our philosophy lies a passion for innovation and design. We're committed to pushing to pushing creative boundaries with each project, always on the lookout for fresh and inspiring ideas. Each creation is an opportunity to showcase our creativity while remaining true to our clients' vision and requirements.
+130 designed projects +70 executed projects +8 years of expertise
The brand RACHAD™
Our inaugural furniture collection blends geometric and organic forms inspired by elementary figures and each piece is meticulously crafted, allowing the extrusion of these forms to create a harmonious ensemble.
This customizable collection symbolizes the fusion of traditional savoir-faire of Moroccan artisans with contemporary aesthetics, symbolizing the essence of the RACHAD™ brand.
Inspired by nature, our color palette evokes the green of ancestral olive groves, the terracotta red of clay pottery, and the honey yellow reflecting the brilliance of the sun. These hues are offered in a variety of high-quality natural materials selected for their ability to capture and reflect light.
Our showroom is set to open soon, showcasing our various models currently in the prototyping phase.
The SELECTION
Alongside our furniture line, we present a refined selection of both local artisanal and international high-end brands. This selection underscores our commitment to eclectic and complementary design, blending the finest craftsmanship with innovation. You'll explore a harmonious range of traditional artistry and contemporary design, each piece selected for its unique contribution to our shared vision.
By integrating these brands and designers into our showroom, we aim to offer a comprehensive and inspiring experience for our visitors, highlighting the versatility and breadth of our design ethos.
The GALLERY
The GALLERY is our form of artistic expression, highlighting a diverse array of artworks and artists throughout the showroom. Art and design converge here, offering a privileged space for both established and emerging talents.
We organize exhibitions that emphasize the dynamic interaction between form, color, and texture, utilizing a wide range of mediums from painting and sculpture to mixed media and digital art. Our goal is to create an environment where visitors can discover how art can enrich their experience and perspective.
Within The GALLERY, you'll also find the Collection Privée RACHAD. Our exclusive limited edition collections blend artistic vision with craftsmanship. Each collection under the CPRCD label demonstrates our commitment to quality and creativity, offering unique pieces and a sophisticated and original artistic experience.
